La Gorge Fraîche
This is South of France.
Brewing beer has become a mainstream activity. Not a village without its local brewery. When we launched La Gorge Fraîche in 2015 with Ludovic and Matthieu, its creators, we did not anticipate such a journey.
Behind
La Gorge
Fraîche
In 7 years, Les Piliers du Sud have become a major player in the craft beer market. Their entrepreneurial adventure is unique and we are proud to accompany them in the implementation of their digital strategy.
Our mission
Starting from 0, you will imagine the identity of our ranges La Gorge Fraîche and La Petite Midinette and bring them to life on digital channels. Challenge accepted.
100% South
of France
Spirit.
We may be Parisian and Breton, but we love the South at Glucoz.
So when we imagined the branding of the Gorge Fraîche and the little midinette,
we chose to assume the clichés by displaying all the codes of the Hérault.
STRONG IDENTITY
Products with character, creators with character,
a place (the canal du demi) with character.
Going beyond the borders of Occitania.
To each his own style of beer
At Glucoz, everyone has their favorite! We have Max who likes IPAs. For Matthieu it will be a Blonde Artisanale for the apero. Matteo, he had a blow of ♡ for the Strout. And, I promise it's not the label that makes us choose! ;)
ACHIEVEMENT
VisitA very strong brand territory that has contributed to make Gorge Fraîche one of the major craft beers on the market.
